Find Open Textbooks
Results: 34 Open Textbooks
Author(s): Author removed at request of original publisher; adaptation by the University of Minnesota
Updated: Jul 21, 2020
Description: Human Resource Management teaches HRM strategies and theories that any manager—not just those in HR—needs to know about recruiting, selecting, training, and compensating people.
Author(s): Lee A. Swanson, University of Saskatchewan
Updated: Jul 16, 2020
Description: This book provides an overview of the world of entrepreneurship. Topics covered include an introduction to entrepreneurship; opportunity recognition and design thinking; evaluation entrepreneurial opportunities; business models; business planning; financing entrepreneurship; business set-up, start-up, and growth; strategic entrepreneurship; innovation and entrepreneurship; and the entrepreneurial environment.
Author(s): Laura Dias , Shoreline Community College
Updated: Jun 30, 2020
Description: THIS BOOK WILL BE ARCHIVED ON OCTOBER 1, 2020, AS IT HAS BEEN REPLACED BY A NEW EDITION. Competing books are focused on the academic part of HRM, which is necessary in a university or college setting. However, the goal with this book is not only to provide the necessary academic background information but also to present the material with a practitioner’s focus on both large and small businesses. While the writing style is clear and focused, we don’t feel jargon and ten-dollar words are necessa...[more]
Author(s): Jean-Paul Olivier; Red River College of Applied Arts, Science, & Technology
Updated: Apr 27, 2020
Description: Business math is the study of mathematics required by the field of business. Business professionals will work with taxes, gross earnings, product prices, and currency exchange; they will be offered loans, lines of credit, mortgages, leases, savings bonds, and other financial tools. This textbook covers all of these topics and how these financial tools can maximize their earnings and minimize their costs. It also discusses how to execute smart monetary decisions both personally and for their bus...[more]
Author(s): University of Minnesota Libraries Publishing
Updated: Mar 9, 2020
Description: Principles of Marketing teaches the experience and process of actually doing marketing—not just the vocabulary. It carries five dominant themes throughout in order to expose students to marketing in today’s environment: Service dominant logic, sustainability, ethics and social responsibility, global coverage, and metrics. NOTE: This book was updated on January 20, 2017. Any reviews posted before this date are based on the older edition of this textbook.
Author(s): Lawrence J. Gitman, San Diego State University - Emeritus, Carl McDaniel, University of Texas, Arlington, Amit Shah, Frostburg State University, Monique Reece, et. al
Updated: Feb 26, 2020
Description: Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of busines...[more]
Author(s): Stephen M. Byars, Kurt Stanberry
Updated: Feb 26, 2020
Description: Business Ethics is designed to meet the scope and sequence requirements of the single-semester business ethics course. This title includes innovative features designed to enhance student learning, including case studies, application scenarios, and links to video interviews with executives, all of which help instill in students a sense of ethical awareness and responsibility.
Author(s): Stephen J. Skripak, Richard Parsons, Anastasia Cortes, Anita Walz
Updated: Feb 5, 2020
Description: An introductory textbook in business that covers a variety of topics: The Foundations of Business, Economics and Business, Ethics and Social Responsibility, Business in a Global Environment, Forms of Business Ownership, Entrepreneurship: Starting a Business, Management and Leadership, Structuring Organizations, Operations Management, Motivating Employees,Managing Human Resources, Union/Management Issues, Marketing: Providing Value to Customers, Pricing Strategy, Hospitality and Tourism, Account...[more]
Author(s): J. Stewart Black, David S. Bright, Donald G. Gardner, Eva Hartmann, et al.
Updated: Jan 28, 2020
Description: This OpenStax resource aligns to introductory courses in Organizational Behavior. The text presents the theory, concepts, and applications with particular emphasis on the impact that individuals and groups can have on organizational performance and culture. An array of recurring features engages students in entrepreneurial thinking, managing change, using tools/technology, and responsible management; furthermore, the unique chapter on Social Media and Communication contextualizes the importance...[more]
Author(s): Bettina Schneider, First Nations University of Canada, Saylor Academy
Updated: Jan 14, 2020
Description: Financial Empowerment is designed for a single-semester introduction to financial planning and decision-making, in order to provide first and second-year business students with the necessary financial literacy and skills needed to make sound financial decisions, assess financial risk, and achieve financial success. This textbook attempts to speak to the varied backgrounds, knowledge systems, and experiences of Indigenous and non-Indigenous Canadians by providing Indigenous and non-Indigenous pe...[more]