Media Innovation and Entrepreneurship
Posted: September 18, 2018 | Updated: October 1, 2021
Author: Michelle Ferrier, Elizabeth Mays
This is a modular open textbook designed for entrepreneurial journalism, media innovation, and related courses. It covers the following topics: Developing the Entrepreneurial Mindset, Ideation, Customer Discovery, Business Models for Content & Technology Ventures, Nonprofit Model Development, Freelancing as Entrepreneurship and Consulting as Business Models, Startup Funding, Pitching Ideas, Marketing Your Venture to Audiences, and Entrepreneurship Abroad: Cultural and International Perspectives and Challenges.
Tell us you are using this Open Textbook
Support for adapting an open textbook
Visit our help page
Media Innovation and Entrepreneurship by Michelle Ferrier, Elizabeth Mays is licensed under a Creative Commons Attribution 4.0 International License, except where otherwise noted.
There are currently no reviews for this book.
Be the first to request to review this textbook