Find Open Textbooks

Available results: 3
  • Writing for Strategic Communication Industries

    Author(s): Jasmine Roberts, The Ohio State University
    Date: Feb 23, 2017

    Description: Good writing skills are important in today’s competitive work environment. This is especially the case for communication-related professions such as public relations, brand communication, journalism, and marketing. Writing for Strategic Communication Industries emphasizes practical application of academic inquiry to help readers improve their writing skills. This book has straightforward chapters that use real-world examples to illustrate key points. It discusses different writing styles and te...[more]

  • Teaching Autoethnography: Personal Writing in the Classroom

    Author(s): Melissa Tombro, SUNY Fashion Institute of Technology
    Date: Jan 24, 2017

    Description: Teaching Autoethnography: Personal Writing in the Classroom is dedicated to the practice of immersive ethnographic and autoethnographic writing that encourages authors to participate in the communities about which they write. This book draws not only on critical qualitative inquiry methods such as interview and observation, but also on theories and sensibilities from creative writing and performance studies, which encourage self-reflection and narrative composition. Concepts from qualitative in...[more]

  • Communication Theory

    Faculty reviewed

    Author(s):
    Date: Jan 20, 2017

    Description: This book is an introduction to communication theory — the theory of how humans share, encode, and decode what they know, what they need, and what they expect from each other.